Tag Archives: Social Media

What Comes Next in Social Media?

By Harish Kotadia, Ph.D. | Published: January 9, 2010

Good Panel discussion on What Comes Next in Social Media? organized by The Paley Center for Media. Panelist include: Jamie Daves, Venture Partner at City Light Capital Tom Arrix, Vice President of Sales at Facebook Peter Land, Senior Vice President of PepsiCo Joe Marchese, Co-founder and President of SocialVibe Seth Sternberg, CEO and co-founder of [...]

2010: The Rise of Social Media in Asia

By Harish Kotadia, Ph.D. | Published: January 8, 2010

One of the biggest stories in 2010 is going  to be the exponential growth of Social Media in Asia, not only in terms of reach but also content created in varied Asian languages. What is different about Social Media in Asia as compared to North America, Europe or Australia? Scale of Asia: China, India, Japan, [...]

Employees Are Social Media Marketers

By Harish Kotadia, Ph.D. | Published: January 7, 2010

Excellent slideshare presentation by Gia Lyons, Strategic Consultant at Jive Software on Employees as Social Media Marketers. This presentation highlights how to effectively orchestrate Social Media use by employees, Do’s and Don’ts, internal guidelines for an organization and what software can help organize it all. Very relevant given the fact that many organizations are grappling [...]

Top 50 Facebook Pages

By Harish Kotadia, Ph.D. | Published: January 5, 2010

Excellent collection of Top 50 pages on Facebook in 2009. Note that a brand did not qualify for this list unless it had a minimum of 200,000 fans. Ranking was arrived at based on a variety of criteria including frequency of updates and level of engagement among others. I guess competition will be much tougher [...]

2010: Year of Social CRM

By Harish Kotadia, Ph.D. | Published: January 2, 2010

Internet users are flocking to Social Networking sites because of almost hysterical following sites like Facebook and Twitter have generated. Not only number of users, but average amount of time spent by each user on social networking sites has climbed substantially in the past one year. So it is not surprising that TechCrunch has named [...]

Goodbye 2009, Welcome 2010

By Harish Kotadia, Ph.D. | Published: December 31, 2009

In this last post of 2009, wanted to share two great videos – one to say light hearted goodbye to 2009 and another to welcome 2010. Enjoy the videos. I wish all of you a happy, healthy and prosperous 2010. Goodbye 2009 Try JibJab Sendables® eCards today! And an inspiring video to Welcome 2010

Social Media and Divorce

By Harish Kotadia, Ph.D. | Published: December 30, 2009

Great report by CNN’s Alison Kosik on Social Networking sites increasingly being named as a factor in deteriorating marriages. Surprising to note that 1 in 5 divorce papers reference Facebook. We are going to see more cases of break-up of relationship due to improper communication on Social Media channels,  not only among family members but [...]

Social Media: Platform or Provocation for Innovation?

By Harish Kotadia, Ph.D. | Published: December 23, 2009

Wanted to share two great panel discussion videos on “Social Media: Platform or Provocation for Innovation?” organized by USC’s Annenberg School of Communication and Journalism. Both are “long” videos, first one is 1 hour and 25 minutes and second one is 1 hour and 40 minutes. So without wasting any additional time on intro, I [...]

@HKotadia’s Tweets on Social Media and Social CRM on December 22, 2009

By Harish Kotadia, Ph.D. | Published: December 23, 2009

The CMO Club Lets You In On Their Social Media Thinking http://bit.ly/8PoTID Social Business Means Collaborating Internally and Externally http://bit.ly/6CNvRT Secret of Dell’s Social Media Success http://bit.ly/5AS9gG Online Holiday Sales Boosted By East Coast Snowstorms http://bit.ly/8qAAIY Clash of the Titans: SEO vs Social Media – Who’s Going to be Left http://bit.ly/6vOMok 16 Predictions for 2010 [...]

Secret of Dell’s Social Media Success

By Harish Kotadia, Ph.D. | Published: December 22, 2009

Very few examples come to mind when one is talking about successfully leveraging Social Media for Business. Dell is definitely one among few large corporations that have used Social Media very effectively for Marketing and Sales. Mashable recently reported that Dell has generated a total of $6.5 million in revenue from their Twitter presence. What [...]

  • About Dr. Harish Kotadia


  • Harish Kotadia, Ph.D.

  • Dr. Harish Kotadia has more than twelve years’ work experience as a hands-on CRM Program and Project Manager implementing CRM and Analytics solutions for Fortune 500 clients in the US.

    He also has about five years’ work experience as a Research Executive in Marketing Research and Consulting industry working for leading MR organizations.

    Dr. Harish currently lives in Dallas, Texas, USA and works as Social CRM/CRM and Analytics Consulting Lead for Infosys Technologies. Views and opinion expressed in this blog are his own.




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