Tag Archives: Social CRM

2010: Year of Social CRM

By Harish Kotadia, Ph.D. | Published: January 2, 2010

Internet users are flocking to Social Networking sites because of almost hysterical following sites like Facebook and Twitter have generated. Not only number of users, but average amount of time spent by each user on social networking sites has climbed substantially in the past one year. So it is not surprising that TechCrunch has named [...]

Goodbye 2009, Welcome 2010

By Harish Kotadia, Ph.D. | Published: December 31, 2009

In this last post of 2009, wanted to share two great videos – one to say light hearted goodbye to 2009 and another to welcome 2010. Enjoy the videos. I wish all of you a happy, healthy and prosperous 2010. Goodbye 2009 Try JibJab Sendables® eCards today! And an inspiring video to Welcome 2010

Secret of Dell’s Social Media Success

By Harish Kotadia, Ph.D. | Published: December 22, 2009

Very few examples come to mind when one is talking about successfully leveraging Social Media for Business. Dell is definitely one among few large corporations that have used Social Media very effectively for Marketing and Sales. Mashable recently reported that Dell has generated a total of $6.5 million in revenue from their Twitter presence. What [...]

Social Media: Hype or Real?

By Harish Kotadia, Ph.D. | Published: December 21, 2009

Relevance of Social Media to Business is a hot topic of discussion these days. There are many who still doubt importance of Social Media to business and wonder if Social Media is more hype than substance. Well, one just needs to consider following facts to realize importance of Social Media: Customers and potential customers are [...]

What drives Company valuation in Social Media?

By Harish Kotadia, Ph.D. | Published: December 20, 2009

Google is in advanced talk to buy Yelp, leader in user-generated reviews about local businesses in the US, for more that $ 500 Million. Many people are surprised at high valuation of Yelp. In my opinion, this valuation is not high considering that Yelp can nicely compliment Google’s service known as Google Favorite Places. See [...]

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  • About Dr. Harish Kotadia


  • Harish Kotadia, Ph.D.


  • Dr. Harish Kotadia has about ten years’ work experience as a hands-on CRM Program and Project Manager implementing CRM solutions for Fortune 500 clients in the US.

    He also has about five years’ work experience as a Research Executive in Marketing Research and Consulting industry working for leading MR organizations.

    Dr. Harish currently lives in Dallas, Texas, USA and works as Social CRM, CRM Consulting Lead for Infosys Technologies. Views and opinion expressed in this blog are his own.






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