Tag: IT

Looming Talent Crunch in Social CRM

Talk to senior or middle level executives in Marketing or IT about Social Media or Enterprise 2.0 and you will see their face light up immediately with excitement from perceived opportunity and with fear from perceived threat – all at once. Most executives will tell you that they want to leverage Social Media and Enterprise

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Tag: IT

How IT Services Companies can Thrive in the Age of Cloud

After a disappointing 2009, a year in which global tech spending fell by 4.2 percent, IT Services companies are experiencing renewed demand for their services as global tech spending rebounds this year and is set to rise by 3.8 percent, and touch $1.5 trillion according to market researcher IDC (for more, read this Businessweek article Tech

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Tag: IT

How IT Services Companies can prepare for Social CRM opportunity

In one of my earlier post, I highlighted the Social CRM opportunity for IT Services Companies. In this post, I want to elaborate further on it by explaining HOW they can leverage this opportunity. First step is to understand how customers of clients are using various Social Media channels (like Facebook or Twitter). And since

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Tag: IT

Excellent Twitter Directory of Industry Analysts

Link to excellent directory of Industry Analysts to follow on Twitter – a must if you are connected with Tech or IT in any way: http://sagecircle.wordpress.com/directories/analyst-twitter-directory/ Related posts: Kodak CMO Jeff Hayzlett on his use of Twitter Ever wondered what Kodak senior management thinks about how their CMO, Jeff Hayzlett, uses Twitter? Well, listen to

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