Category Archives: Social Media

Socialnomics author Erik Qualman on impact of Social Media

By Harish Kotadia, Ph.D. | Published: January 23, 2010

Socialnomics Author Erik Qualman recently visited Google’s Boston, MA campus to discuss his book, Socialnomics: How social media transforms the way we live and do business. This is a great talk by Erik on why Social Media is one of the greatest shift since industrial revolution and what successful people and companies are doing in [...]

Social CRM: Top priority for CMOs

By Harish Kotadia, Ph.D. | Published: January 22, 2010

Not a week goes by without publication of findings from a study or a survey confirming growing reach of Social Media channels. Latest in this series is findings by NielsenWire. As per this study, “global consumers spent more than five and half hours on social networking sites like Facebook and Twitter in December 2009, an [...]

Kodak CMO Jeff Hayzlett on his use of Twitter

By Harish Kotadia, Ph.D. | Published: January 20, 2010

Ever wondered what Kodak senior management thinks about how their CMO, Jeff Hayzlett, uses Twitter? Well, listen to what he says about why he uses Twitter (@JeffreyHayzlett) and how Kodak’s management reacts to his use. In my opinion, Jeff is a great role model for other CMOs to emulate on how to use Social Media. [...]

Facebook CEO on Privacy

By Harish Kotadia, Ph.D. | Published: January 17, 2010

Mike Arrington interviewed Facebook CEO Mark Zuckerberg recently. One of the thing that stands out in this interview is why Facebook decided to effect privacy change for its 350 million users. According to Mark Zuckerberg, Facebook is constantly innovating and they updated their system to reflect “current social norms” (watch embedded video). So the question [...]

@HKotadia’s Tweets on Social Media and Social CRM: January 7 to 14, 2010

By Harish Kotadia, Ph.D. | Published: January 15, 2010

Sharing is how you build a Brand http://bit.ly/8VHUCs Why the mobile Web matters for marketing http://bit.ly/55Zw3n Social Media is the ‘Last Mile’ – Part 2 – The Internal War http://bit.ly/71gM8H How to Get the Most out of Facebook’s Insights http://bit.ly/4xy2Fk Facebook staffing up for payments positions http://bit.ly/6J1VbI Groupon Train is Worth a Small Business Ride http://bit.ly/7lw68D [...]

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  • About Dr. Harish Kotadia


  • Harish Kotadia, Ph.D.


  • Dr. Harish Kotadia has about ten years’ work experience as a hands-on CRM Program and Project Manager implementing CRM solutions for Fortune 500 clients in the US.

    He also has about five years’ work experience as a Research Executive in Marketing Research and Consulting industry working for leading MR organizations.

    Dr. Harish currently lives in Dallas, Texas, USA and works as Social CRM, CRM Consulting Lead for Infosys Technologies. Views and opinion expressed in this blog are his own.






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