Category Archives: Social Media

Secret of Ford’s Social Media Success

By Harish Kotadia, Ph.D. | Published: March 12, 2010

Ford Motor Company is among a handful of large corporations with many successful Social Media initiatives. One of Ford’s most successful Social Media initiative is a called The Ford Story. This is a website that aggregates Ford’s social web participation along with what others are saying about Ford’s brands. Few other examples of successful Social [...]

What if James Cameron directs Avatar like movie on Social CRM ….

By Harish Kotadia, Ph.D. | Published: March 7, 2010

James Cameron has written and directed many blockbuster movies including The Terminator, Aliens, The Abyss, Terminator 2: Judgment Day, Titanic, and most recently Avatar. In this excellent TED Talk, James Cameron describes his childhood fascination with the fantastic — from reading Sci-Fi to deep-sea diving, and how it contributed to success of his blockbuster hits “Aliens,” [...]

Social CRM: Take the Leap of Faith

By Harish Kotadia, Ph.D. | Published: March 6, 2010

In recent months, several publications, analysts and bloggers have highlighted the importance of Social Media and the need for allocating resources for Social CRM initiatives. I have published several blog posts on the subject and some of them are listed below: When it comes to Social Media, CEOs and CMOs should lead from the front [...]

Perfect Tango: Social Media and Smart Phones

By Harish Kotadia, Ph.D. | Published: March 4, 2010

The next step in evolution of mobile phone from “simple” telephones to mobile multi-media communication hub is social networking access via mobile browser and apps. This is going to be one of the big stories over the next couple of years that will fuel exponential increase in Social Networking Sites and their user base. It [...]

Social Games market to touch $15 Billion in 5 years!

By Harish Kotadia, Ph.D. | Published: February 28, 2010

Charlie Rose recently interviewed Mark Pincus – Founder and CEO,  Zynga. For some one who is new to the field of Social Games, this interview offers a quick introduction to the subject and games like Mafia Wars and Cafe World. I like what Mark said about Social Networks – “If you are on Social Network, [...]

  • Featured in Alltop

  • Subscribe to this blog via RSS or Email


     Subscribe in a reader

    Enter your email address:

    Delivered by FeedBurner

  • About Dr. Harish Kotadia


  • Harish Kotadia, Ph.D.


  • Dr. Harish Kotadia has about ten years’ work experience as a hands-on CRM Program and Project Manager implementing CRM solutions for Fortune 500 clients in the US.

    He also has about five years’ work experience as a Research Executive in Marketing Research and Consulting industry working for leading MR organizations.

    Dr. Harish currently lives in Dallas, Texas, USA and works as Social CRM, CRM Consulting Lead for Infosys Technologies. Views and opinion expressed in this blog are his own.






  • Search this blog:




  • Calendar of Blog Posts:

  • February 2012
    S M T W T F S
    « Jan    
     1234
    567891011
    12131415161718
    19202122232425
    26272829  

  • Tag Cloud

  • Powered by Postrank

  • Recent Comments

    Powered by Disqus


  • Harish Kotadia’s Slideshare





  • You might be interested in:





  • Harish Kotadia's Flickr Photos


    By Erik Rasmussen

  • Creative Commons License

    "Thoughts on Social CRM and Analytics"     by Dr. Harish Kotadia is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License. Permissions beyond the scope of this license may be available by contacting the author .

  • View My Profile on Focus