Social Media and “real-time” Word of Mouth

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Excellent panel discussion at LeWeb Paris 2009 on How brands and marketing have to adapt to this new worldwide real time “word of mouth”. Panelists are:

Chris Brogan, President, New Marketing Labs, Author, Trust Agents (Panel Moderator)
Richard Binhammer, Senior Manager, Corporate Affairs, Dell
Matthias Luefkens, Associate Director, Media, World Economic Forum
Fred Raillard, Founder, Fred & Farid
Steve Rubel, SVP, Director of Insight, Edelman Digital
Brian Solis, Founder & President, Future Works
Seth J. Sternberg, Co-Founder & CEO, Meebo

(you can read more about it here)

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