8 Must Read Blog Posts on Social CRM

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01 8 Must Read Blog Posts on Social CRM

Social CRM is a very popular term these days on Social Networking sites like Twitter and Facebook. But in spite of all the buzz surrounding the term, there’s lot of confusion as to what it means and how it can help business.

To answer some of the questions, here is a list of eight must read blog posts on Social CRM. Happy Reading!

Related posts:

  1. How Customer Engagement will determine winning brands in Social Era In recent months, a lot has been written about how Social Media channels are different from “traditional” media channels like Print, Radio, TV and about...
  2. Definition of Social CRM – Questions & Answers In my previous post titled Definition of Social CRM – Explained!, I provided a detailed explanation about what is Social CRM. I received many excellent comments...
  3. Social Media Engagement and ROI Social Media ROI is a hot topic of discussion in well, Social Media. SM “gurus” have suggested many ways of defining and measuring Return on...
  4. Definition of Social CRM – Explained! In one of my earlier post, I defined Social CRM as follows: Social CRM is the business strategy of engaging customers through Social Media with...
  5. Social CRM: Take the Leap of Faith In recent months, several publications, analysts and bloggers have highlighted the importance of Social Media and the need for allocating resources for Social CRM initiatives....
  • http://www.insiderlearningnetwork.com Scott Wallask

    Good list with some interesting thoughts regarding social media as a business strategy. I called social media the “wild, wild west” of the Internet in an earlier blog post on the Insider Learning Network: http://tinyurl.com/34ensvy
    It's tricky to think of a business strategy that relies on such an uncontrolled medium.

  • http://hkotadia.com/ Harish Kotadia, Ph.D.

    Thanks Scott for visiting my blog and for your kind words. Social Media may resemble the “wild, wild west” and it may seem “uncontrolled” from a company's point of view – but this are the exact reasons we need to have a Social CRM strategy in place – because you cannot control what is being said on Social Media channels, so atleast as a risk mitigation strategy, better engage your customers and prospects.

    Thanks again for your comment, much appreciated!

    Harish Kotadia, Ph.D.

  • erikposthuma

    Thanks for the posts!

  • http://hkotadia.com/ Harish Kotadia, Ph.D.

    Thanks @ErikPosthuma for your kind words. Much appreciated!

    Harish Kotadia, Ph.D.

  • http://hkotadia.com/ Harish Kotadia, Ph.D.

    Thanks @ErikPosthuma for your kind words. Much appreciated!

    Harish Kotadia, Ph.D.

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  • Dr. Harish Kotadia has about ten years’ work experience as a hands-on CRM Program and Project Manager implementing CRM solutions for Fortune 500 clients in the US.

    He also has about five years’ work experience as a Research Executive in Marketing Research and Consulting industry working for leading MR organizations.

    Dr. Harish currently lives in Dallas, Texas, USA and works as a Consultant focusing on Social CRM, E2.0 and Analytics. Views and opinion expressed are his own.

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    "Thoughts on Social CRM and Analytics"
    by Dr. Harish Kotadia is licensed under a Creative Commons Attribution-Noncommercial-Share Alike 3.0 United States License. Permissions beyond the scope of this license may be available by contacting the author .