Good Panel discussion on What Comes Next in Social Media? organized by The Paley Center for Media.
Panelist include:
- Jamie Daves, Venture Partner at City Light Capital
- Tom Arrix, Vice President of Sales at Facebook
- Peter Land, Senior Vice President of PepsiCo
- Joe Marchese, Co-founder and President of SocialVibe
- Seth Sternberg, CEO and co-founder of Meebo
Some key points of discussion are:
- Pepsico marketing in Social Media
- New Era in Media Advertising
- Advertisers utilizing Facebook user experience
- Monetization models and revenue streams
- Monetization from communities, not brands
- Evolution of Social game experience
- User experience: International Vs. Domestic
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