Excellent slideshare presentation by Gia Lyons, Strategic Consultant at Jive Software on Employees as Social Media Marketers. This presentation highlights how to effectively orchestrate Social Media use by employees, Do’s and Don’ts, internal guidelines for an organization and what software can help organize it all.
Very relevant given the fact that many organizations are grappling with this issue currently. I think best way for organizations to deal with this issue is to educate employees about Do’s and Don’ts, have a “reasonable” Social Media usage guidelines and above all, have Trust and Confidence in employees to do the right thing.
(Click Play for slide show to play with presentation audio)
Employees are Social Media Marketers, Too! (they just don’t know it yet), Gia Lyons – Social Fresh Charlotte 2009
View more presentations from Social Fresh.
Related posts:
- Should Companies restrict Employees’ Social Media use? It is not uncommon to see companies restricting (or even worse, banning) use of Social Networking sites by their employees. I don’t think that this...
- How will you Manage in Social Media Age? Great video that highlights how workforce is changing and how we need to manage “socially connected” workforce – HR 2.0. There are no easy answers...
- Social Media turning Marketers into Media Companies? As more marketers use Social Media channels for engaging their customers and prospects, it is becoming obvious that they will have to take on additional...
- Social Media and Employee Engagement: Case Studies Social Media can be effectively used “internally” within an organization to engage employees, the way it is used externally to engage customers. I want to...
- Social Media Vision 2020 Excellent interview of Chris Brogan by David Thomas of SAS Institute on biggest change Social Media will bring to the way we do business. Social...
